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TuGo Food Solutions - Burrito Cantina

Flipping the food industry on its head TuGo provide a complete package for food and beverage solutions and concepts, TuGo is now one of the leading food companies in the UK who create delicious, nutritious foods produced with an eye to sustainable communities, a healthy environment and animals that enjoy natural lives. Their chefs and nutritionists work together to create meals that are simple to prepare, popular with customers, and deliver outstanding returns for our clients. Specialising in bringing innovative and exciting food concepts to the food service industry through popular and colourful brands such as the Pasta Factory and Pizza TuGo their solutions are designed to be simple and straightforward to implement, allowing you to provide an enhanced customer experience while also improving your financial performance.

What We Did

brand naming · brand positioning · logo and branding · trade marking · full packaging suite · retail launch pack · pos · social marketing · promotional print · restaurant design · signage · full responsive website · PR · food photography · promotional video · integrated marketing campaign

We were tasked with the challenge of producing a brand new burrito concept, the brief was make it fresh, vibrant and most importantly very street. We developed the name, the supportive strap lines and a suite of iconic logo marks, design and branding, voice and tone with pos graphics and launch materials included. We have now been commissioned to strategically plan and roll out this brand nationally with launch campaigns in place, our in-house signage teams and currently undertaking this national roll out with full print and signage installs taking place as we speak.

To develop the success and growth, our strategy marketing team have recently been commissioned to plan and grow the branding into sites and new market areas. Burrito Cantina is the latest coolest Mexican to hit the streets!

What the Client Said

Swan Creative helped us define the brand essence for Burrito cantina, and translate it into a graphic execution perfectly aligned with our target consumer segments. I have always found the Swan team attentive to detail, able to turn briefs around very quickly, positively challenging of our pre-conceptions, and most importantly easy to get on with.

Ian Lancaster - Food Development Directer and Chef, Burrito Cantina

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